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WEBSITE MAINTENANCE
Hiring Oxygen Internet to build you a new website is only the first step in an ongoing process of revising, optimising, adding more content, adding new features and just keeping things moving.
Having a website is not just about putting something up, and that's it. It is an ongoing evolving process. Seeing what is and what is not working, what customers are saying about your website, finding any weaknesses, changing things to fit with Google's changing requirements and updating the look etc etc.
As a liquid medium, the real advantage to the website owner is that you can evolve and change things relatively quickly. Unlike a printed work, the information on your site can be changed as much as required and given if necessary to anybody anywhere without having the expensive cost of repackaging and sending out more traditional materials. And this is where having a powerful website can be worth its weight in gold.
Regularly maintaining and adding further information weekly, even daily, is often essential for good search engine placement. Also creating interest for people to come more regularly to your site to find information they need and especially so you can generate more business.
Assuming equal optimisation between your site and your competitor, if your competitor updates their website once a day and your organisation updates once a month, then Google will rate your competitors site higher than yours. They do this because they are continually assessing whose website is more important to the Internet users so as a reward gives a more prominent listing positions when Joe Public types a search for this content into their browser.
If you have an existing website that was not built by us, and have had a fallout with your previous web design company, Oxygen Internet may be able to take over and make basic additions to your site, without requiring a full redevelopment. This may be small text changes, fix-ups of annoying problems, or anything else related to your website that you don't have the time or knowledge to do yourself. This will depend on the quality of work that has previously been done by them and if we have access to the coding.